Take a bow, college sports. You are broken in almost every way possible.

Take a bow, college sports. You are broken in almost every way possible.

Our Summary

The current state of college athletics is facing significant criticism for its dysfunctional business model. Key issues include an open bidding system for coaches and athletes, lack of regulation on contracts, and the complex legalities surrounding player compensation. Players are not directly paid for their athletic abilities to avoid classifying them as employees, but rather receive payment for "marketing rights," which complicates contractual disputes. The system is also criticized for relying heavily on donor contributions without ensuring the promised results.

A significant number of college football players, roughly one-third, have entered the transfer portal, and some quarterbacks are securing deals comparable to NFL rookie salaries. Schools have reportedly been using marketing companies to create financial packages for players, sometimes exceeding revenue-sharing caps previously agreed upon. For example, the University of Washington is navigating a situation where quarterback Demond Williams Jr. signed a revenue-sharing agreement but later entered the transfer portal, allegedly pursuing a more lucrative offer elsewhere.

The college basketball scene is similarly chaotic, allowing former professional players to return to college for

Originally by Dan Wolkenon January 7, 2026
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Monday Morning - Chiefs Trade + 4 More Stories

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🔥 Chiefs Trade for Elite Pass Rusher

Kansas City addresses defensive needs with blockbuster move. Why it matters: Changes playoff dynamics in AFC.

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47% - Increase in Chiefs' pass rush win rate after trade

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